FACILITIES & 8 tips for making the most of your church’s space

by United Methodist Church, Communications Dept., n.d.

Opening your doors to the community can do two things. First, you expand your congregation’s role in the community. Second, you might help the church’s bottom line. Here are eight ideas to get you started…

Involve your congregation before opening your facility doors. Seek their ideas, address concerns and work together to create a facility-use plan that meets a variety of needs. Appoint a church employee to oversee the facility schedule…

Rent rooms.
Many churches already do this, but most can do it more successfully by expanding their marketing. Some possibilities include:

  • Advertise room rentals on your Web site. Include costs and an up-to-date calendar, if possible. Make sure to identify how many people each room can accommodate and the various set-up styles available (theater, round tables, etc.).
  • Hold an open house for leaders of your community’s nonprofit, charitable, educational and arts organizations to tour the available spaces.
  • Put rental fliers on public bulletin boards in bookstores, cafes and supermarkets.
  • Advertise space availability on your church’s Facebook page.
  • Post an ad on Craigslist.com. Although it is a national site, it is divided into geographical areas. Listings are free.

Host a food pantry.
Few tasks are more basic to a church’s mission than helping to feed the hungry. Start a food pantry or give space to a community pantry. Central Community United Methodist Church of Shell Knob, Mo., hosts a two-days-a-week pantry sponsored by its community alliance of churches. Food pantries require ongoing space to store donations and pickup space to distribute food…

Share space.
When the single Sunday morning service ended at Cove United Methodist Church, Lakewood, Ohio, the worship sanctuary sat silent. Now, it comes alive later in the morning when the Lakewood Christian Church, which sold its building recently, holds its services. As churches of all denominations face declining congregations and increasing costs, sharing service space can make sense in the right situations. Such decisions should involve members from the host church, and both congregations should outline each other’s rights and responsibilities in a formal, written agreement.

Talk to counsel.
Options may involve bringing in groups outside your congregation. It’s a good idea to consult an attorney—perhaps a member of the congregation—regarding legal or tax consequences of renting space. In this “Just Ask” online forum, a tax attorney responds to an inquiry about endangering the church’s exempt status if it rents space. While he gives a quick response, consulting an attorney who is familiar with your church is critical. Your attorney or insurance adviser also can identify your liability and protection if someone gets injured at your facility and what steps you can take to minimize your liability.

Read more at … http://www.umcom.org/learn/8-tips-for-making-the-most-of-your-churchs-space

STRENGTHS & Research Confirms 7Systems.church of church health & growth

by Bob Whitesel D.Min., Ph.D., 8/15/17.

The following is my systems (7Systems.church) analysis of the “American Congregations 2015 Study” based upon  initial work by Arron Earls (LifeWay, Facts & Trends). The American Congregations 2015 Study” is available at ChurchHealth.wiki and http://www.faithcommunitiestoday.org/sites/default/files/American-Congregations-2015.pdf

For a detail explanation of each mark and how churches can replicate them, see my series of 7 articles for Church Revitalizer Magazine beginning with the first article at this link: https://churchhealthwiki.wordpress.com/2016/04/18/turnaround-churches/

7 Marks Healthy Church SLIDE.jpg

#TransformationalLeadershipConference #StMarksTX #StLixTX #7Systems.church

CHOOSING A CHURCH & Americans look for good sermons, warm welcome

Choosing a New Church or House of Worship, by Pew Research, 8/26/16.

About half of U.S. adults have looked for a new religious congregation at some point in their lives, most commonly because they have moved. And when they search for a new house of worship, a new Pew Research Center study shows, Americans look first and foremost for a place where they like the preaching and the tone set by the congregation’s leaders.

Fully 83% of Americans who have looked for a new place of worship say the quality of preaching played an important role in their choice of congregation. Nearly as many say it was important to feel welcomed by clergy and lay leaders, and about three-quarters say the style of worship services influenced their decision about which congregation to join. Location also factored prominently in many people’s choice of congregation, with seven-in-ten saying it was an important factor. Smaller numbers cite the quality of children’s programs, having friends or family in the congregation or the availability of volunteering opportunities as key to their decision.

Perhaps as a result of the value they place on good sermons, church leadership and the style of worship services, many people – even in this age of technology – find there is no substitute for face-to-face interaction when seeking information about a new religious home. Fully 85% of those who have looked for a new house of worship say they attended worship services at a church they were considering, and seven-in-ten say they spoke with members of the congregation or to friends or colleagues about their decision. Looking for information online may be growing more common, especially among young people and those who have looked for a congregation recently. But online information still appears to be far less important to potential congregants than experiencing the atmosphere of the congregation firsthand.

The single most common reason people give for having looked for a new congregation is that they moved: Roughly one-third of adults say they have searched for a new place of worship because they relocated. By comparison, fewer people say they sought a new congregation because of a disagreement with clergy or other members at their previous house of worship (11%) or because they got married or divorced (11%). About one-in-five adults (19%) volunteered that they have looked for a new congregation for some other reason, including other problems with a previous church, changes in their own beliefs or for social or practical reasons.

These are some of the key findings from the fourth in a series of reports based on Pew Research Center’s U.S. Religious Landscape Study. The study and this report were made possible by The Pew Charitable Trusts, which received support for the project from Lilly Endowment Inc. The first report on the 2014 Landscape Study, based on a telephone survey of more than 35,000 adults, examined the changing religious composition of the U.S. public and documented the fluidity of religion in the U.S., where roughly one-third of adults now have a religious identity different from the one in which they were raised. The second report described the religious beliefs, practices and experiences of Americans, as well the social and political views of different religious groups. A third report drew on both the national telephone survey and a supplemental survey of participants in Pew Research Center’s American Trends Panel to describe how Americans live out their religion in their everyday lives.

Read more at … http://www.pewforum.org/2016/08/23/choosing-a-new-church-or-house-of-worship/

SYSTEM 1 of 7Systems.church: COMMUNICATION & How It Results in Visibility (The 1st in the “7Systems.church of a Growing Church” Series)

7.1 systems yellow

This is first (1st) in a series of articles by Bob Whitesel, D.Min., Ph.D. (5/17/17) introducing the 7SYSTEMS.CHURCH and which first appeared in Church Revitalizer Magazine.

The “7 systems” of a healthy church (www.7System.church) is based upon an analysis of 35,000 church combined with 25+ years of consulting research and practice.  An introduction to the “7 Systems” of a healthy church (www.7System.church) can be found here: www.7systems.church

You can read the original article in The Church Revitalizer magazine here. Or scroll down further for the entire updated article.

Download the article here … ARTICLE Church Revitalizer Magazine – Turning Around An Invisible Church 16.4

ARTICLE ©Whitesel Ch. Revitalizer April May 2016 Church Visibility (part 1) copy.jpg

COMMUNICATION SYSTEM & How It Results in Visibility (The 1st in the “7Systems.church of a Growing Church” Series)

by Bob Whitesel, D.Min., Ph.D., 4/1/16 (words 1,100)

Before we begin to turnaround or grow into a healthy church, we need to know what we are turning or growing it toward.

The best source for what a healthy and growing church looks like is Hartford Seminary’s exhaustive and reliable: “American Congregations Study” (available free at http://www.FaithCommunitiesToday.org). I will explain how to address each of what I call “The 7Systems.church of a Growing Church” in this series.

The First is Visibility – The Result of a healthy COMMUNICATION SYSTEM.

We must first understand how to overcome the average church’s invisibility. Plateaued churches don’t change very much and as a result they often get ignored and overlooked by non-churchgoers. I found that even newly planted churches start becoming invisible to the community after about 18 months. Visibility can be remedied by being in a visible location in a growing community. But, what if you aren’t in a growing community? What if you aren’t in a visible location?

I have helped hundreds of churches become visible again, even when they were not in a growing community. To make a church visible again in any community involves three areas: physical visibility, social media visibility, member visibility.

Physical Visibility

Physical visibility means the community sees the physical assets and structures of the church. We have long known that churches in visible locations grow faster and larger than churches in less visible locales. When people over and over again notice a church structure, signage, steeple, etc. it can remind them of their spiritual need. And, when a spiritual need pulls them towards a church, they are most likely to attend the one they’ve noticed. This can be challenging in a turnaround scenario. However, I have helped many, many churches increase their physical visibility and here are some options to consider.

Merging with a more visible church. By joining together with a church in a more visible location you can address the invisibility threat. Read Jim Tomberlin and Warren Bird’s book “Better Together” to see how to make mergers work. Moving to a different location and selling your current facility. My experience has been that this often results in the church having a less usable facility. There may be fewer Sunday School rooms, less sanctuary space and even less parking. But if the trade-off is that the church has a greater visibility in the community, then the church can begin to grow toward health.

Building a new facility. Though challenging in revitalization situations, new facilities are cheaper to build than their traditional and Medieval-looking forerunners. When turnaround churches have money to build they usually consider erecting a gymnasium or a fellowship hall to reach out. But, it may be better to build a smaller multipurpose facility in a more visible location.

Social Media Visibility.

In 25+ years consulting churches, I have found that in all churches there are positive things going on that only people going to the church know about. Thus, you want to create social media opportunities for congregants to share with their friends, acquaintances and non-churchgoers some of the exciting things going on.

In the past, churches advertised largely in the Yellow Pages and newspapers. Though Yellow Pages have disappeared (and newspapers may not be far behind) in their place have risen other media channels through which you should be advertising.

Website: It doesn’t need to be professional, but it does need to be informative and geared toward non-churchgoers. WordPress and others offer free templates through which an inexperienced creator can make an informative website. Previously the church secretary was in charge of the weekly bulletins and perhaps a regular newsletter. In the turnaround church, that person learns new skills to communicate via a web presence.

Facebook page: Another requisite media presence, your members can share about the positive things going on in the church. Twitter, etc: Telling about positive things going on in a church via a Twitter account with “hash tags” (#) identifying your church, allows people to easily find postings about the life of a congregation. A church Instagram account can give opportunities for members to share pictures about the positive things happening at congregational life. Other media avenues are sure to arise and mature Christian leaders should pray about and discuss the usefulness of each.

Email: Because there’s so much spam filling email boxes today, it’s best to steer away from emailing people in the community. Emailing congregants to keep them aware of what is going on is fine, but a general blast to the community doesn’t work.

Get the Church a Personalized Web Address, _____(church

name)_____.church: A little-known fact is that you can purchase the extension “.church” and add your church name for an easy to remember web address. The extension “.church” can be purchased through any online Domain Service (but once they’re gone, it’s forever gone so check today).

Member Visibility: Encourage congregants to be proud of what God has accomplished through their church and let people know they are a member. When your congregants are cited in community events, awards, etc. be sure to ask them to include that they are a member of the church. Explain that this is a way to let their light shine, because the community of Christ is a part of their spiritual formation and community impact. Shirts with the church’s name on them, bumper stickers, vinyl

decals, etc. have always been a way to increase congregant visibility. However, it’s always important to remind congregants they should at all times be Christlike, forgiving and humble (and never more so than when displaying something that boldly mentions Christ’s family).

Let the community see the church in worship, praise and service. A YouTube channel of church events can help non-churchgoers see the community of Christ in action. And, a video of worship and ministry should be a primary feature on your website, giving a 30-second glimpse of the excitement of being part of Christ’s community.

Invite the community to participate in praise/worship and food in a neutral location. This can be in a park or in a neutral auditorium. When we take our worship and praise to neutral locations, we give non-churchgoers an opportunity to see the life and anointing of Christ’s body in a familiar environment. While being careful not to invade their space, we also foster communication when a meal is open to all. Jesus’ example of table fellowship broke down walls between his detractors and his disciples, and serves as a model for increasing church visibility today.

Yes, there are ways to help make a church visible again. And, these suggestions are just the tip-of-the-iceberg. For more on the “7Systems.church of a Growing Church” and how to make churches visible again, attend my once-a-year consultant training at the Nov. 1, Renovate ‘16 Pre-conference in Orlando.

In the next article in this series, I will delve into ideas that foster the second mark of a growing church as revealed in Hartford Seminary’s “American Congregations 2015” survey.

Bob Whitesel D.Min., Ph.D., is a award-winning writer and sought-after consultant on church growth. Founding professor of Wesley Seminary at IWU, he has held his “Annual 1-Day Church Consultant Training” as a Pre-Conference to Renovate in Orlando.

Speaking hashtags: #CaribbeanGraduateSchoolofTheology  #Renovate16  #StLiz  #Renovate16 #7Systems.church

COMMUNITY IMPACT & To Meet Needs in A Community You Must Go “Beyond Branding”

Commentary by Dr. Whitesel:  “Recently Outreach Magazine asked me and four colleagues who study evangelism and culture about how a church can raise it’s visibility in a community.  I joined Tony Morgan, Len Sweet, Tom Bandy and Will Mancini in explaining how a church becomes “visible” in a community when it serves the needs in the community.  (Consider subscribing to Outreach Magazine, one of the best sources for helping a church reach out).  Click here to read the article: ARTICLE ©Whitesel Beyond Branding OUTREACH Mag

ARTICLE ©Whitesel Beyond Branding OUTREACH Mag PICTURE

COMMUNICATION & 7 Biblical Ways to Increase a Church’s Visibility – from my interview w/ Outreach Magazine

by Bob Whitesel, 2/25/15.  The following is from my interview with Outreach MagazineI was asked, “What you would want to convey to the church that says, ‘We aspire to be better known in our community’.”  Below are my thoughts about how to organically and biblically increase a church’s visibility.  (It is probably not what you anticipated.)


ELEVATE: Raise Your Visibility Before a Skeptical World

Today in an increasingly skeptical world, the church must move beyond branding and build a new, more powerful reputation.

15-MJ_BobWhitesel-300x225Here are 5 steps to elevating your visibility in a community.

1. Elevate the visibility of your need-meeting. Churches should be known as the place in a community where people go when they have a crisis. Churches that offer divorce recovery programs, grief support groups, 12-step programs, etc. increase their visibility as the primary place where needs are met in their community.

2.  Elevate the visibility of spiritual-change. People are looking for ways to change their lives and often psychologists or self-help programs are their first choice. While these can offer the physical change that people need, I believe only Christ can offer the spiritual change that people long for deep inside. So in the name of helping people better their physical lives, do not neglect their higher needs for a supernatural transformation that only comes through Christ.

3. Elevate the visibility of your openness and honesty. Churches often promote that they have the best program or the most exciting worship. But non-churchgoers sense that this is not the real purpose of the church. Acknowledge that your church doesn’t do everything well and sometimes you get fixated on your organizational needs. Then remind them that your church is a spiritual community, seeking to work together to draw closer to Christ.

4. Elevate the visibility of your unity in diversity. In an increasingly diverse world, people want to go to a church that mirror’s the diversity of God’s creation. But such diversity must not be only symbolic, but also heartfelt. It is important for people of diverse cultures to run the church together, to worship together and to learn from one another about cultural background and baggage. The church should be visible in the community as a place that not only promotes spiritual reconciliation to God, but also physical reconciliation between cultures.

5.  Elevate your visibility as a place to learn. People today have a conceptions of the church as a place that lectures and criticizes, rather than a place that promotes learning. Jesus gave us a Great Commission (Matt. 28:18-20) to “make learners.” Thus our goal must be to acquaint them with His words, while we exemplify how these words are lived out in community.

6.  Elevate your visibility as a place where everybody can find a place to fit. Emphasize smaller fellowship groupings within the larger whole. Most people today are not only looking for a large event, but also a smaller group where they can ask spiritual questions and receive support on their spiritual journey.

7. Elevate your visibility as a community that promotes and seeks God’s wisdom. The church should be known as a place of Bible-study and prayer. Thus it should be a place where people who are estranged from God or even just struggling in their relationship, will find people and prayer environments that will assist them in connecting to their heavenly Father. If a person in the community needs prayer, the first place they should think of is your church.

If you can’t elevate one or more of these areas, because they don’t yet exist in your church, then start with the easiest but don’t stop until you develop these seven ways to elevate an organically spiritual and Biblical visibility.

CLICK HERE to download the entire article with contributions by my colleagues Len Sweet, Will Mancini, Tony Morgan and Tom Bandy: ARTICLE ©Whitesel Beyond Branding OUTREACH Mag

And HERE IS A LINK to the online version: http://www.outreachmagazine.com/features/11582-raise-your-visibility-before-a-skeptical-world.html