Commentary by Dr. Whitesel. Church leaders have improved greatly in establishing Biblical values and mission statements. But strategy, real strategy which is actionable plans, is less clear to most congregants. http://www.LEADERSHIP.church has for 30+ years been helping churches create doable and successful plans for church health and growth. And, this includes bottom-up input from frontline leaders. Read this Harvard Business Review article to learn why.
Many Strategies Fail Because They’re Not Actually Strategies
One major reason for the lack of action is that “new strategies” are often not strategies at all. A real strategy involves a clear set of choices that define what the firm is going to do and what it’s not going to do. Many strategies fail to get implemented, despite the ample efforts of hard-working people, because they do not represent a set of clear choices.
Many so-called strategies are in fact goals…
Others may represent a couple of the firm’s priorities and choices, but they do not form a coherent strategy when considered in conjunction. …
It’s not just a top-down process. Another reason many implementation efforts fail is that executives see it as a pure top-down, two-step process: “The strategy is made; now we implement it.” That’s unlikely to work. A successful strategy execution process is seldom a one-way trickle-down cascade of decisions…
Stanford professor Robert Burgelman said, “Successful firms are characterized by maintaining bottom-up internal experimentation and selection processes while simultaneously maintaining top-driven strategic intent.” This is quite a mouthful, but what Burgelman meant is that you indeed need a clear, top-down strategic direction (such as Hornby’s set of choices). But this will only be effective if, at the same time, you enable your employees to create bottom-up initiatives that fall within the boundaries set by that strategic intent.
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