GROWING THE POST-PANDEMIC CHURCH & A chart showing what is happening every second on the Internet. #DataNeverSleeps2

Commentary by Dr. Whitesel: If you ever wondered what the new communication tool is, then take a look at this chart depicting what happens every minute on the Internet. When I was growing up people used to use the phrase “… in a New York minute.” And they meant that this was not really a minute, but maybe only about 15 seconds because New Yorkers were known at that time for being impatient and quick to do, what they wanted to do.

But today an “Internet minute” reminds us that every minute people are communicating through dozens of different platforms or what we would call in communication theory: communication conduits.

Are you using these conduits to share the Good News?

Take a look at how much communication is going on in each and ask yourself, “Maybe we should be using some of these new conduits to share the Good News.

In an Internet Minute, Way Too Much is Happening All the Time

The numbers of internet searches, posts, messages, uploads, and dollars spent that take place every sixty seconds are utterly, ludicrously staggering.

By Eric Griffith, PC Magazine, 9/30/21.

…Here’s the full chart for 2021, including a look at the population of internet users in total, which is currently at 5.2 billion people.

For more, you can check out the last 8 yearsof Domo’s Data Never Sleeps charts

COMMUNICATION & SOCIAL MEDIA USE IN 2021: Facebook and YouTube are the two most used platforms among older populations, but here’s how the under 35 crowd is communicating. #eReformation

Commentary by Dr. Whitesel: During the pandemic many churches have started to use Facebook and YouTube to stream their services and communicate with their congregants. And this is a good strategy to communicate with existing churchgoers.

Most of the younger generations are less frequent in their church going than their parents. And, they don’t communicate through Facebook or YouTube. They know that’s where the older generations are and they typically avoid them.

The under 30 crowd typically uses media forms such as Instagram, Snapchat and TickTock. Check out this article to find what they are listening to and then communicate through them.

Social Media Use in 2021

A majority of Americans say they use YouTube and Facebook, while use of Instagram, Snapchat and TikTok is especially common among adults under 30.

By BROOKE AUXIER and MONICA ANDERSON, Pew Research, April 7, 2021.

Despite a string of controversies and the public’s relatively negative sentiments about aspects of social media, roughly seven-in-ten Americans say they ever use any kind of social media site – a share that has remained relatively stable over the past five years, according to a new Pew Research Center survey of U.S. adults.

Growing share of Americans say they use YouTube; Facebook remains one of the most widely used online platforms among U.S. adults

Beyond the general question of overall social media use, the survey also covers use of individual sites and apps. YouTube and Facebook continue to dominate the online landscape, with 81% and 69%, respectively, reporting ever using these sites. And YouTube and Reddit were the only two platforms measured that saw statistically significant growth since 2019, when the Center last polled on this topic via a phone survey.

When it comes to the other platforms in the survey, 40% of adults say they ever use Instagram and about three-in-ten report using Pinterest or LinkedIn. One-quarter say they use Snapchat, and similar shares report being users of Twitter or WhatsApp. TikTok – an app for sharing short videos – is used by 21% of Americans, while 13% say they use the neighborhood-focused platform Nextdoor.

Even as other platforms do not nearly match the overall reach of YouTube or Facebook, there are certain sites or apps, most notably Instagram, Snapchat and TikTok, that have an especially strong following among young adults. In fact, a majority of 18- to 29-year-olds say they use Instagram (71%) or Snapchat (65%), while roughly half say the same for TikTok.

Read more at … https://www.pewresearch.org/internet/2021/04/07/social-media-use-in-2021/

COMMUNICATION & How one church used Instagram story wallpapers as invitations for Easter (examples).

Commentary by Dr. Whitesel:  My friends at United City Greensboro, a No. Carolina church, used the following Instagram story wallpapers.  Perhaps they will inspire you as you plan for a worship opportunity.

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(Please don’t use the artwork of United City Greensboro without permission.  Find out about this innovative group of believers here: http://www.unitedcitygso.com

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