Commentary by Dr. Whitesel: I am a big fan of using stories to communicate the truth, not only because research shows that it helps you retain what you’re learning almost 3 times better (1), but also because that’s primary how Jesus taught.
Here’s more ideas (in addition to metaphors) for communicating effectively.
Footnote (1) Scott Wilcher, MetaSpeak: Secrets of Regenerative Leadership to Transform your Workplace, Ph.D. dissertation (Nashville: Turnaround 2020 Conference, 2013).
The 6 Best Techniques for Communicating Clearly and Persuasively, According to a Speechwriter for Top CEOs by Scott Mautz, Inc. Magazine, 9/17/19.
…truly persuasive, impactful communication is a skill that’s learned and earned. Simon Lancaster, one of the foremost speechwriters for politicians and CEOs in the world, has learned and helps others to do the same.
His TEDx talk on clear and compelling communication (especially in speeches) is provocative, with smart advice for upping your verbal voracity. I’ll share the talk below and then I’ll summarize the six keys to persuasive communication within–as well as add my perspective as someone who gets paid to speak from stage.