by Bob Whitesel D.Min., Ph.D., 8/25/15.
Greg Dyke was the popular CEO of the BBC, and it was because he was an excellent manager and leader. He took over the BBC when it was a tradition-bound organization that burned out people (sound familiar anyone 😉
His success was because he embodies the best qualities of a strategic leader and a tactical manger.
- He understands about leadership when he talks about “Why leadership is irrelevant if you don’t have the right strategy!”
- And, he understands management when he talks about “How to hire people with low budgets!”
Both strategic leadership and tactical management skills helped him turn around the BBC from a stodgy, old media channel into the UK’s primary media force.
Watch this short (5 min.) video: